Problem: Numerous MSS clients who sell high-value products in commodity markets were having difficulty showing the long-term benefits of the higher initial investment to their potential customers.
Innovative Idea: MSS developed a quick and easy ROI calculator app to help sales team members easily present the long-term benefits of purchasing the higher valued item up-front, showing the calculation of savings over time.
Result: The sales team members (both in-store and in the field) now have the ability to quickly show the long-term savings of their products through the convenient app on their mobile device or desktop. It helps to quickly illustrate the savings of reduced maintenance, reduced energy usage, or a longer life span; showing the potential customer they would have to purchase the item less frequently than if they purchase the competitor’s less expensive item.